Terms of Service / Public Offer Agreement

1. Parties to the Agreement
This Public Offer Agreement (the “Agreement”) is entered into by and between 12410842 Canada Inc., duly registered under the laws of Canada and having its principal place of business at 36 blue jays way, Toronto, Ontario, M5V 3t3 (hereinafter referred to as the “Company”), on the one hand, and any individual or legal entity accepting the terms of this Agreement by registration, payment, or otherwise (hereinafter referred to as the “User”), on the other hand.
The Company and the User are hereinafter collectively referred to as the “Parties” and individually as a “Party.”

2. General Terms
By registering, signing up, submitting information, or making payment for the program “The Launch Code” via the Company’s website or designated payment channels, the User confirms full acceptance of the terms and conditions set forth in this Agreement and agrees to be legally bound by them.

3. Services
The Company provides an educational program “The Launch Code” — a comprehensive 9-week training system for launching digital products. The program is designed for experts and growth partners and includes video lessons, practical tasks, templates, frameworks, and access to a private community. Detailed description of the program and its packages is available on the program’s official presentation page.
Participation requires registration, acceptance of this Agreement, and full payment (unless an installment plan is agreed upon).
Access to the training materials is granted for a period of 3 (three) months from the start date of the program.

4. Refund Procedure
To initiate a refund, the User must submit a written request detailing the reason for the refund to info@thebrandcodes.com.
  • The Company will review the refund request within 45 calendar days from the date of its receipt.
  • If approved, the refund will be processed to the original payment method within 100 calendar days.
  • Refunds are calculated based on the sequential order and value of the program modules. If more than 15% of a module's content has been accessed, that module is considered non-refundable.
  • No refunds will be issued if the User has violated any terms of this Agreement, including but not limited to sharing proprietary materials or engaging in conduct damaging to the Company's reputation.
  • Approved refunds are subject to deduction of any applicable bank charges, transaction fees, or payment system commissions.

5. Pricing and Plan Structure
BASE
Program Components & Estimated Value:
All crossed-out items on the screenshot are excluded from the total value calculation.
  • 5 weeks of training – $300
  • 5 modules (no feedback) – $240 each ($1,200 total)
  • Lesson notes with diagrams – $120
  • 2.5 months access to lessons – $80
  • Group chat with other students – $60

VIP
Program Components & Estimated Value:
  • 9 weeks of training – $540
  • 9 modules – $300 each ($2,700 total)
  • Lesson notes with diagrams – $120
  • 3 months access to lessons – $100
  • 3 live sessions/week with Afnan or team – $600
  • Group chat for 2 months – $200
  • 1:1 coach – $150
  • Done-With-You Launch (bonus access) – $100

PREMIUM
  • 9 weeks of training – $600
  • 9 modules – $500 each ($4,500 total)
  • Lesson notes with diagrams – $150
  • Group chat for 3 months – $300
  • 3 months access – $120
  • 1:1 coach – $300
  • Done-With-You Launch (full partnership) – $19,030
Total Module Value: $25,000
Your Investment: $25,000

6. Payment & Refunds

If participation requires payment, it must be made in full prior to access, unless otherwise specified under an installment or partial payment plan.

6.1 Default on Payment

In the event that the User fails to make a scheduled payment under an installment or partial payment plan, the Company reserves the right to immediately suspend or terminate the User’s access to all materials, services, and platforms. Any amounts already paid by the User shall be retained by the Company as compensation for damages incurred and for the value of services already rendered. The User acknowledges and agrees that such amounts shall not be refundable under any circumstances.

6.2 Refund Deductions

In the event of a refund, the Company shall return the amount calculated in accordance with the refund terms of this Agreement, less any applicable bank charges, transaction fees, or payment system commissions. The User acknowledges and agrees that such deductions are non-refundable and shall be borne exclusively by the User.

6.3 Third-Party Specialists and Additional Services

The Company may, at its discretion, provide the User with access to certain specialists or professional services. The User acknowledges and agrees that such services are not included in the cost of the selected Plan and shall be subject to separate fees.

Such specialists may include, but are not limited to:

Offer rollout strategist
Video/content editor
Photo editing/graphic artist
Copywriter
Executive assistant
Sales team
Videographer
SMM specialist
Content specialist
Methodologist

The scope, terms, and pricing of such additional services shall be determined separately and agreed upon between the Parties.

7. Done-With-You Launch
The "Done-With-You Launch" (hereinafter "the Service") constitutes a collaborative, time-bound engagement wherein the Service Provider ("Launch Code") assigns dedicated personnel to work alongside the Client in the strategic planning, creation, execution, and management of a defined product or service launch campaign.

7.1. Nature of Engagement
The Service is a consultative and execution partnership, not an outsourced or fully autonomous project delivery. It operates on a principle of shared responsibility: Launch Code provides expertise, resources, and active labor, while the Client provides necessary assets, final approvals, and maintains ultimate decision-making authority over all business matters.

7.2. Scope of Collaborative Work
Under this model, Launch Code personnel will:
  • Develop strategic launch plans and campaign blueprints in consultation with the Client.
  • Create marketing, sales, and technical assets (copy, scripts, funnel pages, automation workflows) for Client review and approval.
  • Execute agreed-upon launch activities within the defined timeline.
  • Provide direct guidance, training, and hands-on support to the Client's team throughout the engagement.
7.3. Client Responsibilities & Retained Authority
The Client acknowledges and agrees that their responsibilities include, but are not limited to:
  • Providing timely information, feedback, and approvals at designated milestones.
  • Supplying necessary access to platforms, accounts, and audience data.
  • Making final business decisions regarding budget, pricing, and public communications.
  • Retaining ultimate legal and operational liability for their business, product, and public offerings.
7.4. Intellectual Property & Deliverables
Upon full payment, all custom-created tangible deliverables (e.g., copy, design files, campaign plans) produced jointly during the Service period will be assigned to the Client. The underlying frameworks, methodologies, templates, and proprietary systems utilized by Launch Code remain its exclusive intellectual property.

8. User Obligations & Reputation Protection
The User agrees not to copy, share, or redistribute any program materials. The User must provide accurate information and adhere to community rules.
If the User engages in conduct that damages or could damage the Company's reputation (e.g., disparaging statements in chats or public forums), the Company reserves the right to immediately terminate the User's access without a refund.

9. Limitation of Liability & Disclaimer
  • Launch Code makes no guarantees, representations, or warranties regarding specific financial outcomes, revenue targets, or key performance indicators (KPIs) from the Service. Success is dependent on market conditions, product-market fit, Client execution, and collaborative effort. The Service fee is compensation for time, expertise, and dedicated resources, not a purchase of a specific result.
  • The Company is not liable for technical issues on the User's side, loss of access due to third-party platforms, or incorrect contact information provided by the User.
  • All materials are provided “as is” for educational purposes only.
  • IMPORTANT ACKNOWLEDGMENT:
  • Case studies and past results mentioned in marketing materials are not guarantees of future performance.

10. Governing Law
This Agreement shall be governed by and construed in accordance with the laws of the Province of Ontario, Canada.

11. Acceptance
BY COMPLETING THE PAYMENT FOR “THE LAUNCH CODE” PROGRAM, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO BE BOUND BY ALL TERMS AND CONDITIONS OF THIS PUBLIC OFFER AGREEMENT.